This is basically genius. I’d love to see other innovative uses of Foursquare like this:
Archive for the ‘Uncategorized’ Category
15 Sep
Using Google Local For Reputation Management
Reputation Management is the next big thing in the SEO world. If you’re an individual, you want to “own” all ten spots on the SERP for your name. If you’re a company, you want to own all ten spots for your brand, as well as any specific products or services you provide. Here’s a neat [...]
17 Aug
Radically Different Local SERPs Found In The Wild
Mike Blumenthal has been doing some great work today exploring the different test SERPs layouts that Google is testing out. If you’re just joining the conversation now, here’s what the new layout looks like (Thanks for the screenshots Mike): Basically, what Google is doing here is meshing the organic results with the local results. While [...]
10 Aug
Keeping Your Review Record Healthy and Spread Out
While citations are important for local search, reviews shouldn’t be neglected. David Mihm has his theory of citations being the new links, and I’d like to add a corollary – reviews are the new link profile of the sites linking to you (it’s a bit of a mouthful, but it works). In other words, just [...]
31 Jul
Checkins: A New Google Places Ranking Factor?
Google has just announced that they’re opening up their API to developers, encouraging checkin-type apps to link up with Google Places. This is a great move, that can 1) Bring additional focus to Google Places, encouraging both greater customer interaction, as well as increased SMB owner awareness of Google Places, something Google has been struggling [...]
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